If you're going to do #2, have a look at the references on http://en.wikipedia.org/wiki/Parallel_importation .

A few years ago there was a lot of talk about parallel import on the news here in Sweden, and if memory serves they said that parallel importing into the EU was illegal (but ok within EU). Might have been due to copyright or trademark reasons, so it may not be the actual importing that was the problem. Worth looking into, anyway.