I'd say “wasteful” diversity move == woke in this context, not sure if that's milder. Just another distraction thrown at us to keep us at each other's throats. (+ keeping better alignment with the carrot man's branding)

Psychoanalysing politicians aside, serif fonts used to be considered more legible, but that doesn't hold any more that much (e.g. much of research shows that people tend to underestimate familiarity when assessing legibility).