We're building a company in a similar, but different space (http://www.massagejoyspa.com : in home and office massage therapy), and I'd love to spend 15 minutes on the phone with you picking your brain - can you add a contact email on your HN account, or shoot me an email at lexsebro@stanford.edu?
Are you the person who runs this site? I think it could be streamlined a lot; there is just so much information on the front page. Who's really going to read all of that?
Also, I'm not seeing any FavIcon and the Lobster icon just doesn't resonate with me at all. Joy is a really powerful word, but it just gets lost in your typeface logo.
I do run the site, and you can email me at lexsebro@stanford.edu if there's anything else you want to add, or to continue the conversation privately.
Yip - I need to add a favicon, and I've been playing with the amount of content to figure out if shorter pages convert better than longer pages - the jury's still out on that one. Each content section is meant to answer a question that people asked themselves when looking at my site and talking out loud.
I always appreciate advice - thanks for taking a second to look things over and give me yours.
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Hello ovi256, we received some excellent press early on (Thrillist was huge for us), ran a Gilt campaign, and listed ourselves on free directories. We did not spend any money (outside of the money we lost with Gilt) in customer acquisition to begin with.
Hello JimWillTri, we have incurred a ton of technology costs in relaunching the site and wanted to make some strategic hires. We received a fair valuation for the raise and believe this capital will be enough to propel us to the next level.