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Where is the actual data for these articles? Does anyone have a link to the actual figures Credit Suisse put together, with explanations as to where the figures came from?


http://www.multichannel.com/article/191223-YouTube_May_Lose_...

As with all analyst estimates, you can't totally bank on accuracy, but I'd have a hard time believing they're far off.


OK, here goes some back-of-the envelope math (risky business in this group, so looking forward to hearing what I'm doing wrong..). Where I have made assumptions, I have erred on the side of 'expensive', i.e. this should be an upper bound estimate:

75,000,000,000 streams/year

400 kbps (average bw)

average stream length: 300 s (stream length, not video length, highball estimate)

-> BW/year = 1.13e9 GB/year

0.1 $/GB (BW cost, based on AWS S3 prices, again a highball)

-> BW cost ~= $113m / year

Only 1/3 of the estimated amount, and I'm not taking account of any clever stuff YT do to lower the costs. What gives? Is this a peak BW issue?


>> 0.1 $/GB (BW cost, based on AWS S3 prices, again a highball)

I'd say that's insanely high. I've heard for large amounts of traffic you can get 1TB for $8 - instead of $100.


Agreed, but tomsaffell's point is that even with these insanely high assumptions, the cost is still a lot lower than the number from the article.


Right. Perhaps the article is assuming the cost of bandwidth is the same cost you pay for SMS or something ;)


Spouting speculative bullshit seems to be the cheapest way to create news.

Same website, but other end of the spectrum speculating YouTube will make $500 Million: http://www.businessinsider.com/analyst-youtube-revenues-will...


Really? I bet they are way, way off.

"To arrive at the estimated $360 million bandwidth tab for YouTube, the analysts assumed the site will receive 375 million unique visitors in 2009 and that a maximum of 20% of those users are on the site at any given time."

There's no way 20% of visitors are streaming video simultaneously. I doubt it's even 1%. Kongregate maxes out at about 0.5% of its monthly uniques connected to chat at once.



Yeah that's another article claiming "According to a credit suisse report". I can't see the actual report anywhere...


Analysts usually like to charge for that stuff, which means not publishing it freely.


Why should we trust the analysis at all then? I certainly don't.




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